Anime Expo® 2009 Proudly Announces that Online Pre-Registration is Available Now

Save Money, Save Time, Register Online
Pre-Registration Special Offered Till March 15

Anaheim, California (March 4, 2009) — Anime Expo® 2009 announces that online pre-registration for attendees, industry members and press representatives will be made available at noon on Wednesday; March 4, 2009. More information can be found on the website www.anime-expo.org.

Anime Expo® 2009’s pre-registration system also includes FULL-SERVICE Registration Support. Anime Expo®’s full-service registration support will include:

• A full-service process including an online pre-registration site with customized registration pages, group reservation options, hotel reservations, main event ticketing and an immediate confirmation (via email)
• “Scan and go technology” which pre-registered attendees will be able to print a bar code confirmation and have a separate entrance to receive their expo credentials quickly and easily
• Access to a Call Center 9:00a.m. to 5:00p.m. EST (M-F) with professional representatives to help with questions and concerns regarding the housing and registration process
• Consultation and implementation of on-site registration to include line placement and equipment set up
• 66 registration stations, including 36 manned stations and 30 self registration kiosks
• Experient registration personnel on site to assist and help manage the registration process

A pre-registration special for attendees of $50.00 U.S. for all four (4) fun-filled days and nights of anime/manga goodness will be available till March 15th. Early registration will then be offered for $55 from March 16th to April 19th. Online pre-registration accepts American Express, MasterCard and VISA. Attendees, industry members and press representatives that do not pre-register can also register onsite during the convention held during the 4th of July weekend (July 2-5, 2009) at the Los Angeles Convention Center.

Registered attendees will also have access to purchase premium seats at the convention’s main events including the Morning Musume concert (Friday; July 3rd, 2009; $20.00 U.S.), AX Idol (Saturday; July 4, 2009; $20.00 U.S.), Masquerade (Saturday; July 4, 2009; $20.00) and other highlighted events!

In addition, pre-registered attendees will be able to obtain their hotel rooms within the official Anime Expo® 2009 room blocks as well.

Anime Expo® Registration Division Head Elizabeth Wang states, “Based on the highly successful registration process we had in 2008, we have brought back the elements that made registration run smoothly. That way attendees can spend their time attending events instead of waiting in line.”

Attendees, Press and Industry Members are also encouraged to view the video coverage site of the 2008 convention at www.AXBackstage.org.

About Anime Expo®
Located in Los Angeles, California – Anime Expo®, the nation’s largest anime/manga convention, serves to foster trade, commerce and the interests of the general public and animation/ comics industry. This event serves as a key meeting place for the general public to express their interest and explore various aspects of anime/manga, as well as for members of the industry to conduct business. AX 2009 will be held July 2 – July 5, 2009 at the Los Angeles Convention Center in Southern California. More information can be found at its website (www.anime-expo.org).

About Society for the Promotion of Japanese Animation
The Society for the Promotion of Japanese Animation (SPJA) is a non-profit organization with a mission to popularize and educate the American public about anime and manga, as well as provide a forum to facilitate communication between professionals and fans. This organization is more popularly known by its entertainment property – Anime Expo®. More information can be found at its website (www.spja.org).

The statements made in this press release that are not historical facts are “forward-looking statements.” These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause Anime Expo®/SPJA’s actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions. The Company may change its intention, belief or expectation, at any time and without notice, based upon any changes in such factors, in the Company’s assumptions or otherwise. The Company undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.