Anime Expo® 2009 Provides Additional Discounts for Hotels

Nation’s Largest Anime and Manga Convention Provides Updated Information for Hotel/Shuttle Wristband Policy

Anaheim, California (May 29, 2009) — To better serve attendees within the Anime Expo® 2009 room blocks, several hotels have lowered their room rates just for individuals that are registering within official convention hotels for the nation’s largest anime and manga convention held July 2-5, 2009 at the Los Angeles Convention Center. More information can be found on the website at www.anime-expo.org.

Individuals that have already confirmed rooms at these hotels within the official Anime Expo® 2009 room blocks will automatically receive these discounts for the lower room rates.

The Omni and Biltmore hotels were the first the provide new rates for Anime Expo® 2009 attendees with new rates of: Omni Hotel: $131.00 run of house; Biltmore Hotel: Single/Double: $119.00, Triple: $139.00 and Quad: $169.00

Following their example, the Wilshire Grand Hotel is offering new rates of: Wilshire Grand Hotel: Single/Double/Triple/Quad: $129.00. New rates for the Sheraton and Marriott Hotels will be provided online shortly.

Also, to provide excellent service for room block attendees who will be traveling to the convention from the hotels to the convention center via the Anime Expo® 2009 free shuttle service, a new wristband policy will be utilized for their ease and benefit.

The hotel wristbands are an all-in-one credential for the official Anime Expo® 2009 hotels as well as the redemption credential for all hotel block incentives. In addition to verifying that you are a hotel block guest, the wristband also allows you priority access onto the free official Anime Expo® 2009 shuttle service. Wristbands will be checked for at the convention center for shuttles heading from the convention center to the hotels only. Wristbands DO NOT have to be worn on the wrist to help out cosplayers posing for pictures. However there are a limited amount of bracelets available, so if the bracelet is NOT worn on the wrist and is lost, it may not be possible to replace it. Anime Expo® 2009 recommends users to either wear it on their wrist, or to permanently attach it to their lanyard, so that it can be easily accessed when needed. A complete overview of the wristband policy as well as a list of frequently asked questions can be found at the Anime Expo website.

Anime Expo® 2009 Official Guests of Honor include Hiroyuki Imaishi, Daisuke Ishiwatari, Yosuke Kuroda, Toshimichi Mori, Toshiyuku Morikawa, Morning Musume, Yasuhiro Nightow, Atsushi Nishigori, Satoshi Nishimura and Kari Wahlgren.

Attendees, Press and Industry Members are also encouraged to view the video coverage site of the 2008 convention at www.AXBackstage.org.

Red & Black Sponsors include: FUNimation, Silver Sponsors include: Anime News Network and Digital Manga Press, Patron Sponsors include: COPIC, Central Park Media and The Right Stuf, Media Sponsors include: ImaginAsian TV, Animation Magazine, Anime Insider Magazine, Anime News Network and UTB Hollywood.

About Anime Expo®

Located in Los Angeles, California – Anime Expo®, the nation’s largest anime/manga convention, serves to foster trade, commerce and the interests of the general public and animation/ comics industry. This event serves as a key meeting place for the general public to express their interest and explore various aspects of anime/manga, as well as for members of the industry to conduct business. AX 2009 will be held July 2 – July 5, 2009 at the Los Angeles Convention Center in Southern California. More information can be found at its website (www.anime-expo.org).

About Society for the Promotion of Japanese Animation

The Society for the Promotion of Japanese Animation (SPJA) is a non-profit organization with a mission to popularize and educate the American public about anime and manga, as well as provide a forum to facilitate communication between professionals and fans. This organization is more popularly known by its entertainment property – Anime Expo®. More information can be found at its website (www.spja.org).

The statements made in this press release that are not historical facts are “forward-looking statements.” These forward-looking statements are based on current expectations and assumptions that are subject to risks and uncertainties. The Company cautions readers of this press release that a number of important factors could cause Anime Expo®/SPJA’s actual future results to differ materially from those expressed in any such forward-looking statements. Such factors include, without limitation, product delays, industry competition, rapid changes in technology and industry standards, protection of proprietary rights, maintenance of relationships with key personnel, vendors and third-party developers, international economic and political conditions. The Company may change its intention, belief or expectation, at any time and without notice, based upon any changes in such factors, in the Company’s assumptions or otherwise. The Company undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.