Industry Registration

Anime Expo welcomes creators and trade professionals across anime and Japanese pop culture industries and is happy to provide an industry badge for approved individuals.

If you wish to attend as Industry, you must apply online — completing the full application by the due date. Applications submitted after the due date may not be reviewed. Please be sure to fill out the application as much as possible to ensure a smooth review process and improve the likelihood of getting approved for an Industry badge.

We encourage anyone interested in applying to apply early as the number of Industry badges is limited. Applications are reviewed individually in the order that they are received. Decisions are final and at SPJA’s sole discretion.

Please be aware that there is no onsite registration for industry badges.

We are unable to provide industry badges to non-relevant industries, students, cosplayers, or support staff such as administrative staff, facilities, IT, operations, QA, HR, or convention volunteer support staff.

Interested in meeting your fans at Anime Expo? Find out more information on how to make an appearance at AX.

Industry Badge

For individuals who are part of the creative process of Japanese pop culture, content or related industries such as production design, writing and editing, and other Japanese pop culture business professionals like marketing, sales, business development, producers, and executives.

  • Provides all the same access as a 4-day attendee badge.
  • Includes access to the Industry Lounge and priority entrances throughout the event.

Deadline to Apply: TBA


*Prices do not include Eventbrite/shipping & handling fee. Industry badges are limited. Verification and approval are ultimately at the discretion of Society for the Promotion of Japanese Animation.

All badge mailing policies and deadlines will apply to Industry badge holders.

How to Apply:

  1.  Go to
  2. If you already have an account, log in and follow the instructions on the page.
  3. If you do not have an account, navigate to the “Applications and Profiles” dropdown menu to select the “Press Profile” or “Industry Application”

Eligibility Requirements:

In order to simplify and expedite the application process, this year we will be combining the “Industry Creative” and “Industry” categories into one “Industry” badge.

The Industry Badge is for:

  • People who attend Anime Expo for business reasons such as executive, marketing, sales, business development, managers, executive producers, or other professionals can be eligible for an industry professional badge. Job titles might include agents, publicists, buyers, executives, marketing, sales, business development, producers, or legal representatives. Anime and pop culture convention management may also be eligible for an Industry badge.
  • People who are involved in the production, design, writing, editing, or production of anime, manga, video games, or toys can be eligible for the industry creative badge. Job titles might include voice actor, animator, or editor. The industry creative badge is also extended to those responsible for creating non-editorial content related to, inspired by, or promoting anime or Japanese pop culture such as YouTubers, performers, and other digital influencers.

Eligibility requirements include:

  • Producers must have credits listed from the last 3 years.
  • Conventions must have a parent company or nonprofit in order to be eligible. Conventions run by a sole individual or a school club are not eligible.
  • Voice actors must have at least three listed credits within the past year (IMDB, ANN)
  • Translators must have worked on published work from within the last 3 years.
  • Artists/Creatives must have worked on a published project and have credits listed somewhere other than a personal portfolio website/LinkedIn.
  • Webcomic artists may be eligible if their work has been published by a third party.
  • Indie companies must have content currently available to purchase or download.
  • Mobile game companies are eligible if their app is currently available in Google Play or App Store.
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